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    For owner-led service businesses in Greater Houston

    Turn more service inquiries into booked work.

    Cellara connects first response, follow-up, and booking for owner-led service businesses, around the tools you already use.

    The work is out there. It gets lost before it is booked.

    Book a strategy callFind where inquiries are getting stuck

    The Quick Check is five questions, takes about two minutes, and shows your result on screen. No email needed.

    Entry systems from $79 a month plus setupBlueprint $697Month to month

    What happens after someone contacts you

    1. An inquiry arrivesCall, text, form, or chat, any hour
    2. First response goes outAnswered and qualified in seconds
    3. Follow-up keeps goingQuotes and quiet leads are not dropped
    4. Booked workOn the calendar, recorded, and tracked
    See each part of the system

    The Real Problem

    You do not have a lead problem.

    You have a disconnection problem. Site, phone, follow-up, and reviews were set up separately. Revenue leaks in the gaps.

    More traffic only makes the leak louder.

    • A call comes in at 6:40pm

      It rings out. The next firm on the list answers.

    • A form is submitted on Saturday

      Someone sees it Monday. They booked elsewhere.

    • An estimate goes quiet

      Follow-up depends on someone remembering.

    Client work

    Real businesses. Real systems.

    Every engagement is published as a build story.

    10+
    Years of marketing and web delivery experience
    100%
    Of published pages rendered server-side
    Week 1
    Reporting live from the first week

    Numbers are published only after a client verifies them. See how this works in your industry, or See all case studies.

    One Inquiry, End to End

    What happens after someone finds you.

    1. Inquiry arrives

      Search, ads, referral, or a direct call.

    2. Website

      Positioning, speed, and one clear action.

    3. AI Front Desk

      Answers in seconds, qualifies, and books.

    4. Revenue Operations

      Every inquiry recorded and routed.

    5. Follow-Up

      Sequenced until a decision is made.

    6. Booked work

      Then a review request, which feeds search.

    Where we focus in Greater Houston

    Two kinds of businesses where the gap between inquiry and booked work is widest.

    Home services

    HVAC, plumbing, and electrical

    For the call that hits voicemail during a job and the estimate nobody followed up on. Built around the field software you already use.

    See how it works

    Equipment rental

    Commercial and industrial rental

    For the handoff from inquiry to availability, quote, booking, and the repeat account after a return.

    See how it works

    Other service businesses with a measurable gap between inquiry and booked work are welcome. All industries

    An empty front desk after hours with a corded phone and an open appointment book
    A call nobody answered.

    Illustrative scenario

    Run your own numbers

    Enter your figures to see an estimated scenario. Nothing is filled in for you, and nothing is sent anywhere.

    How fast does the first reply go out?
    How often do you ask for a review?

    Estimated scenario, based on your inputs

    Enter the four figures on the left to see a scenario.

    Assumptions used

    • 60% of unanswered inquiries reach a live conversation once covered, then close at your stated rate.
    • Faster first reply improves your close rate by 25%.
    • Consistent review requests add 5% more inquiries.

    These are planning assumptions, not measured results for your business. Real outcomes depend on your market, staffing, and offer.

    Review these numbers on a callFind where inquiries are getting stuck

    Flagship Service

    High-Performance Websites.

    A website earns its cost when it produces booked work.

    Starting at $3,997

    Final investment depends on page count, content needs, integrations, custom functionality, and project complexity.

    Plan My WebsiteSee what is included
    Findable
    Built so search engines and AI answer systems can retrieve you.
    Understandable
    States the offer, the buyer, and the outcome on the first screen.
    Actionable
    One obvious next step, one tap away, on a phone.
    Connected
    Every form, call, and booking is recorded and followed up.

    One offer only? A conversion landing page starts at $1,497.

    Straight Answers

    The questions people actually ask.

    Including the ones where the answer is no.

    Schedule a Strategy CallRead the full list of questions
    What does a Cellara website cost?
    High-Performance Websites start at $3,997. A single conversion landing page starts at $1,497.
    Do I have to buy the whole system?
    No. Most start with one piece: a $697 Revenue System Blueprint or the website alone.
    How long does an implementation take?
    Weeks for a landing page, six to ten for a full website.

    Find out what the gaps cost you.

    A working conversation about your customer journey, not a pitch.

    Schedule a Strategy CallStart the Free Growth Gap Diagnostic

    Smaller business? See entry systems from $79 a month

    Based in Greater Houston, with a second base in Denver, Colorado. Other ways to reach us